After many years in the corporate world as an accountant, Marie Umberger (54) is now leveraging her years of work experience to open her own business on Friday, December 16 with a grand opening celebration from 11 a.m. to 1 p.m. and a ribbon cutting ceremony at noon. Experimac provides pre-owned Apple® computers and devices; repair and upgrade services for laptops, phones and tablets; trade-ins of existing devices; and sales of accessories.
Umberger’s Experimac, located at 425 Buford Highway, Suwanee, GA, is the newest concept from industry veteran United Franchise Group to serve customers throughout the area by providing premium Apple® devices without the premium price tag.
“As an avid Mac user fascinated by technology, Experimac was the perfect franchise opportunity for me,” says Umberger. “While in the corporate world, I had many mentors and learned about running a business. Now as an empty nester, it’s the right time for me to be my own boss. In addition, my grown sons are now working with me and I am thrilled to be able to create a family business.”
Since Experimac specializes in selling pre-owned products, Apple® products, the products can be sold at a price point that is accessible to a much-wider range of customers. When customers enter competing retail stores that sell new computers, smartphones and tech equipment, only one out of every 100 or so people actually purchase something because of the high price point, but they are much more likely to buy at Experimac.
Experimac customers typically enjoy average savings of 60 percent on pre-owned Apple® products over big-box retailers. And Experimac takes the risk out of purchasing pre-owned equipment with a 90-day guarantee. If something breaks, Experimac will repair or replace the defective part at no cost.
“I believe the economic climate is good for our business sector,” Umberger said. “We can get people into quality computers at a lower cost than new and we can also extend the life of their current computers with upgrades such as SSD drives and RAM upgrades.”
To contact Umberger or for more information about Experimac, visit https://experimax.com/suwanee-ga/ or call (678) 765-7625.
Experimac is the latest addition to the United Franchise Group family of brands, joining a team with over 30 years of franchise experience. Capitalizing on a sustained demand for Apple® products, Experimac provides pre-owned computers and devices, repair of laptops, phones and tablets, trade-ins of existing devices, and sales of accessories. Experimac has more than 30 locations with 85 additional stores in various stages of development as of mid-2016. Projections are to open a total of 100 locations by the end of 2016 and 250 by 2017 locations nationwide. For more information visit experimaxfranchise.com.